Innovating the Next Generations of Iconic Canadian Brands

Lazaridis Hall Atrium
Wednesday, Nov 1, 2017 at 6:30 PM EDT 
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Event Details

Interbrand’s Iconic Canadian Brands report showcases the impact of 150 brands in Canada over the past 150 years. Canadian companies like Cirque du Soleil, lululemon and IMAX have built breakthrough brands that invent industries, challenge convention and connect with audiences on an emotional level.

But what is the next generation of Iconic Canadian Brands doing to establish world-class brands?

Join us Wednesday, November 1 at the Lazaridis School of Business & Economics to discuss how Canadian brands can go global.

Moderated by Laurier Associate Professor of Marketing and Chair, Brand Communications Sarah Wilner, the panelists will include:
Dave Bigioni ’95, Chief Marketing Officer, Canopy Growth Corporation and former VP Marketing at Molson Coors
Nina Sudra, General Manager, VICE
Mark Dwyer, Senior Director, Interbrand
Lisa Brown, VP Talent, Vidyard
 
Date: Wednesday, November 1, 2017
Time: 6:30 p.m. - 8 p.m.
Location: Lazaridis Hall Atrium, Wilfrid Laurier University
Parking: Pay-and-display behind the buidling
 
Contact Rob Manne at rob.manne@interbrand.com or Sarah Wilner at swilner@wlu.ca for more information.

Sponsored By

Headquartered in Toronto, Ontario, Interbrand Canada combines 17 years of local knowledge with global insights to help businesses of all sizes, from emerging to business going global — grow. We believe that growth is achieved when an organization has a clear strategy and delivers exceptional customer experiences. Interbrand publishes the highly influential annual Best Global Brands and Breakthrough Brands reports, and Webby Award-winning brandchannel, and The Interbrand 150: Iconic Canadian Brands Report for Canada’s 150th. For more information, please visit us at Interbrand.ca and follow us on Twitter (@InterbrandCDN) and Instagram (@InterbrandCDN).

Speakers

Dave Bigioni '95
Canopy Growth Corporation
Chief Marketing Officer
Mark Dwyer
Interbrand
Senior Director, Creative
Nina Sudra
General Manager
VICE
Lisa Brown
Vidyard
VP Talent

Location

Lazaridis Hall Atrium
65 University Avenue West Waterloo, ON N2L 3C7 CA

Tickets

Type
Price
General Admission
Free

Organizer Details

Logo - Lazaridis School of Business & Economics

Lazaridis School of Business & Economics

The Lazaridis School of Business & Economics is one of the most prestigious and selective schools in Canada. We teach our students to think for themselves, ensuring they can adapt to a world of ever-growing complexity. Our alumni are making a difference in the world – and you can, too.

We have more than 6,000 students enrolled in our full- and part-time undergraduate, graduate and diploma programs, making us one of the largest business schools in Canada.

Our AACSB-accredited programs are among the most selective undergraduate business programs in the country and our students are among the most engaged. When our students aren't winning national case competitions, they are leading student clubs and organizations, volunteering in the community, or starting their own businesses.

Visit www.lazaridisschool.ca for more information on the Lazaridis School of Business & Economics.